Lead Generation

GoDaddy Email Marketing Review: Is It Sabotaging Your Cold Outreach Success?

The Ultimate Godaddy Email Marketing Review. Don't settle for mediocrity in your outreach efforts. Get valuable insights and an alternative that can revolutionize your prospecting game.

Saurav Gupta
Founder & CEO
November 19, 2024
Table of contents

Hey there Sales Maestro!

Does GoDaddy Email Marketing play a role in your outreach efforts?

If yes, then hold on to your keyboard because I have something important to share.

In this GoDaddy Email Marketing review, we'll discover how it often needs to be corrected for an outreach solution.

And trust me, you don't want to make that costly error!

Let's start by outlining the goals of the tool.

It's a nifty tool designed to help you create and manage email campaigns for your business

Yep, you heard me right.

Many folks assume that using it for cold outreach is the way to go.

Sending a bunch of generic emails will magically lead to new opportunities.

But it's just not the right tool for the job!

So why should you read this review of GoDaddy Email Marketing?

Simple!

I'm here to help you find a better way to approach your outreach game.

Trust me; it'll change the way you connect with potential customers.

I'll let you in on a little secret – there's a surprise alternative waiting for you at the end.

So, stick around, my friend!

Together, we'll unveil a more practical approach to reaching out to potential clients.

And it will have them saying, "Wow, this person knows how to make a lasting impression!"

Man looking surprised lifting his glasses

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GoDaddy Email Marketing: What Is It?

GoDaddy provides the GoDaddy Email Marketing service.

It is a well-known web hosting and domain registrar company.

GoDaddy digital marketing page

It lets you create and send awesome-looking emails to your subscribers.

✅You can use cool templates to create your emails,

maintain contact lists that are well-organized, and

track the effectiveness of your marketing initiatives.

It's all about reaching your audience with style and ensuring they love what they see in their inbox.

Plus, you can schedule your emails, test them, and connect them with other GoDaddy stuff.

How to set it up?

Here are some simple steps for you to follow in order to start the service:

👉🏼Visit the website at www.GoDaddy.com.

👉🏼Sign in to your account or create a new one.

👉🏼Access the Marketing > Digital Marketing section.

👉🏼Choose a plan that suits your needs and budget.

👉🏼Set up your email list by importing contacts or adding them manually.

👉🏼Select and customize an email template.

How to setup go-daddy email marketing account?

👉🏼Create your email campaign using the drag-and-drop editor.

👉🏼Set up automation for autoresponders (optional).

👉🏼Review and test your campaign.

👉🏼Schedule or send your campaign.

👉🏼Monitor and analyze your campaign's performance using its analytics.

👉🏼You can also contact their customer support for more detailed instructions.

GoDaddy Email Marketing features users liking the most

GoDaddy Email Marketing's benefits include:

✅Selective Targeting:

You can select subscribers to inform about special sales, releases, and updates.

✅Easy Content Creation:

You can design sections with titles and graphics and access a great selection of photos or upload custom visuals.

✅Integration with Social Networks:

You can add visitors from social networks to the contact list.

GoDaddy digital marketing home page
Source: GoDaddy

✅Customizable Reports:

You can track email campaign performance and gain insights into customer interactions.

GoDaddy email marketing campaign statistics
Source: GoDaddy

✅User-Friendly Interface:

It simplifies the process of creating email campaigns and sales templates.

✅Scheduled social media posts:

GoDaddy’s email marketing plan comes with social media campaigns and digital ads too.

You can use AI to create ads, access ideas and inspiration for your posts, and even design custom logos.

What other features does GoDaddy Email Marketing offer?

These are some of the extra features GoDaddy Email Marketing delivers:

Managing email marketing campaigns: To manage your email marketing campaigns, GoDaddy allows you to build lead lists, automate and report email campaigns, and some email templates too.

Email Editor with Drag-and-Drop Support: The email editor allows you to drag and drop elements to make emails.

It is user-friendly and does not require coding skills.

Simple Autoresponders: It provides fundamental email automation functionality, such as simple autoresponders that are activated in response to specified events.

Basic Sign-up Forms: You can embed sign-up forms on websites, blogs, and Facebook pages using the platform.

The forms are customizable, but no pop-up or scrolling form options exist.

Options for Contact Management: It offers a separate "Connections" area specifically for contact management.

You can create lists, segment contacts, and use intelligent filters to organize your subscriber base.

Analytics and Reporting: It provides tools to track the open rates, click-through rates, and engagement metrics.

But, the reporting is primary, and more advanced analysis requires integrating Google Analytics.

Let's get right to the GoDaddy Email Marketing Review pricing part.

Godaddy Email Marketing Pricing

Let's take a closer look at these GoDaddy Digital Marketing plans and see if they're really worth it.

Brace yourself, because I'm about to drop some truth bombs:

GoDaddy digital marketing pricing

💸Essentials: They want $21.99 per month for this plan.

What do you get?

Well, you can send up to 10,000 emails per month, woohoo!

Oh, and don't forget the social media posts and business management options.

You can also access different ideas and inspiration for your social media posts.

I mean, it's cool and all, but it's still basic.

💸Deluxe: Alright, they bumped the price to $32.99 per month.

Now, with this plan, you can send up to 120,000 emails per month.

Additionally, they throw in options to design custom logos, detailed insights, and let you create and manage digital ads..

💸Ultimate: Now we're talking $89.99 per month for the Ultimate plan.

What do you get for that price?

Well, you can send up to 750,000 emails per month, like a real email wizard.

Plus, you get all the features from the previous plans, AI to create your digital content, 50k customer contacts (dk if they’re authentic), and unlimited branded images and videos..

Now, let's get real for a moment.

Here are three reasons why you should think twice before diving into GoDaddy Email Marketing:

❌The tool lacks advanced automation features that can streamline your outreach process, resulting in manual handling of tasks and wasted time.

❌GoDaddy Email Marketing's generic features and templates make it challenging to personalize your messages for individual recipients.

❌The pricing plans of GoDaddy Email Marketing can quickly add up, especially considering the limited features and functionality it offers.

Social media marketing is not what everyone needs and paying so much for basic email automation?? Not worth it.

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So, my friend, before you take the plunge with GoDaddy Email Marketing, take a step back and think about whether it's really worth it.

There are better options out there that won't leave you feeling like you've been robbed.

Trust me, your wallet will thank you.

Hands of a person opening his empty wallet

We're moving on to the review features users disliked in GoDaddy Email Marketing.

GoDaddy Email Marketing features Users are not fond of

The cons of GoDaddy Email Marketing are:

❌Glitchy Customization:

  • The system can be very glitchy, especially when customizing email campaigns using a mobile device.
GoDaddy Email Marketing Review - G2

❌Narrow Layout:

  • The narrow design of the layout makes for long newsletters.
  • It feels cramped and limits the visual appeal of the content.

❌Lesser Known Search Engine:

  • Its search engine is not as well-known as Google, Bing, or Yahoo.
  • While privacy is important, it can be frustrating when search results are not as relevant.
GoDaddy Email Marketing Review on G2

❌Increasing Prices:

  • Lately, the software has been steadily increasing the price of its services.
  • The rising costs can be a concern for budget-conscious users.

❌Unreliable Data Import/Export:

  • The system's data import and export functionality is not reliable.
  • Contacts can get lost, causing inconvenience.
GoDaddy Email Marketing review on g2

❌Spam Filter Issues:

  • It's unclear whether emails sent through the platform make it past Google's spam filters.
  • This can compromise the success of email marketing campaigns.
GoDaddy Email Marketing review

❌Limited Automation Options:

  • The platform's automation options are limited without extra fees.
  • It can be disappointing for users looking for automation features without extra costs

While the platform has its benefits, it's essential to consider these drawbacks.

Let's have a rundown of the tool's pros and cons for your convenience.

GoDaddy Email Marketing Pros and Cons

Now that we have unveiled the good and the bad of the tool.

Let's find out where we usually go wrong with this Email Marketing service.

GoDaddy email marketing pros and cons

What sets a Sales Outreach Tool apart from GoDaddy Email Marketing?

The platform’s objective is to support companies in creating and deploying email campaigns.

It offers subscribers and clients programs to maximize email marketing attempts.

But a sales outreach tool is designed for sales teams and individuals to manage and automate their outbound sales efforts.

These tools offer features like:

👉🏼prospecting,

👉🏼email sequencing,

👉🏼personalized outreach,

👉🏼follow-up automation, and

👉🏼CRM integration.

Their main aim is to streamline the sales process and improve conversion rates.

Here are a few key differences between GoDaddy Marketing service and a sales outreach tool:

GoDaddy email marketing vs sales outreach tool comparison table

And here’s why relying on email marketing alone is not enough for your sales outreach.

Limited Personalization: Email Marketing services often lack the personalization required for effective sales outreach.

Lack of Targeting: These services may not allow precise targeting of specific prospects.

It can result in lower response rates and wasted efforts.

Limited Tracking and Analytics: These services offer basic tracking and analytics.

They may not be enough for measuring the effectiveness of sales outreach efforts.

Absence of Sales-Specific Features: These services may lack sales-focused functionalities such as:

  • lead management,
  • CRM integration,
  • task automation, and
  • pipeline tracking.

Compliance and Spam Considerations: These services may need recipients to have opted in or subscribed to your mailing list.

Hence, limiting your ability to conduct cold outreach campaigns and follow anti-spam regulations.

So, let’s see how we can get on the right track for your sales outreach.

It is through an alternative called SalesRobot, which is a super cool LinkedIn + email automation tool.

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Why should you use SalesRobot instead of GoDaddy Email Marketing for sales outreach?

SalesRobot home page

SalesRobot is a LinkedIn and email automation tool that makes your work (and life) easier by automating your day-to-day tasks on LinkedIn.

And why is it better?

Because LinkedIn outreach is proven to be 14x more effective than your regular email outreach.

And before you ask: Is it safe?

It absolutely is!

Here are some of the standout features of SalesRobot:

Hyper-personalization: You can make your outreach efforts very specific by using a sales automation solution like SalesRobot.

Personalized message written by SalesRobot

You can customize your messages and create dynamic content.

This helps you connect with your prospects and stand out from generic email campaigns.

Multi-channel communication: SalesRobot goes beyond just email.

It allows you to reach prospects through various channels like email and LinkedIn.

It gives you more flexibility in engaging with your leads through LinkedIn polls, groups, and more.

Methods to add prospect list in SalesRobot

Complex automation and workflows: SalesRobot takes care of your follow-ups and repetitive duties.

You can set up customized workflows that capture and engage leads.

Great Customization: SalesRobot offers excellent customization and sequential features to tailor your outreach.

Enhanced prospect tracking and analytics: With SalesRobot, you get detailed insights into prospect engagement and behavior.

You can track who opened your emails, clicked on links, or responded to your messages.

This data helps you understand your prospects better and how to proceed with your outreach.

Integration capabilities: SalesRobot can connect with several sales tools and CRM systems using Zapier.

SalesRobot integrations

You can easily sync your data, collaborate with your team, and streamline your sales processes.

By using SalesRobot with an Email Marketing service, you can increase the reach of your sales effort.

It's a solution that helps you maximize your sales efforts and achieve better results.

What other features does SalesRobot offer?

The following are the features offered by SalesRobot:

✅Your account will be protected by SalesRobot against bothersome spam detectors.

Safe mode in SalesRobot

✅It also offers one smart inbox to keep all your conversations in one place.

✅With solid team management features, SalesRobot keeps up the flow between the team effortlessly.

✅The personal Email enrichment that SalesRobot presents is a special feature.

The database is used to validate the prospects' private email addresses.

✅SalesRobot's constant support team and online demos ease the user into the platform.

They provide detailed guides and resources for users.

All of that starting only from $99 per month!

SalesRobot Pricing

‍We got three pricing plans based on your needs and requirements.

SalesRobot pricing

Let’s start with the Starter plan:

💸Starter — $99/ month, where you get:

👉🏼1000 connection requests, 600 follow-ups, 800 open InMails, and 600 cold emails in a month!

👉🏼Unlimited team members,

👉🏼Direct Sales Nav integration and CSV import,

👉🏼AI written personalized messages,

👉🏼Advanced text and image personalization,

👉🏼Smart reply detection and auto-pausing,

👉🏼A/B testing, and

👉🏼Integrations.

💸Pro — $1000/ month, where you get:

Everything above, plus:

👉🏼A detailed onboarding questionnaire,

👉🏼Message sequence written by our best copywriters,

👉🏼Customer profiling and list building by our team,

👉🏼Dedicated account manager,

👉🏼Fortnightly optimization calls and A/B testing, and

👉🏼Priority support.

💸Pro+ — $1500/ month, where you get:

Everything above, plus:

👉🏼Your LinkedIn profile enhancement,

👉🏼4 quality posts by our best copywriters,

👉🏼50 daily comments on LinkedIn, and

👉🏼Weekly optimization calls and A/B testing.

What’s in it for you?

10-40 (probably more) LinkedIn conversions every month plus some followers!

Comparison of SalesRobot versus GoDaddy Email Marketing

After the practical tabular distinction between the two tools, let's wrap up our GoDaddy Email Marketing Review.

SalesRobot vs GoDaddy comparison table

Final Verdict: GoDaddy Email Marketing Review

And that's a wrap on our deep review into GoDaddy Email Marketing!

While it's certainly a handy tool for email marketing, it falls short in cold outreach.

For email marketing, it has:

✅User-Friendly Interface

✅Contact Management

✅Tracking and Reporting

✅Scalability

But for your cold outreach, there is something else in store for you.

Picture this: LinkedIn, the holy grail of prospecting, at your fingertips.

With SalesRobot, you can connect with potential clients on LinkedIn.

It lets you skip the hassles of traditional cold emails and add a personal touch to your interactions.

Automation takes care of your everyday activities while engaging the leads.

Plus, SalesRobot plays well with other essential tools, skyrocketing your productivity.

So, my friend, if B2B leads is what you need, you’re much better off with SalesRobot..

Ready to dive in?

Take SalesRobot for a spin with our free trial.

No strings attached!

Disclaimer: The content of this blog post reflects our own opinions and judgements based on our research and experience as of 18-11-2024. Comparisons made to other software or tools are for informational purposes only and are based on publicly available information and our own analysis. We do not claim absolute accuracy and encourage readers to conduct their own research to form their own opinions. While we may discuss competitor offerings, our primary focus is to showcase the features and benefits of SalesRobot. SalesRobot is not affiliated with any other software or tool mentioned in this blog post.

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